Pardot Consultant Freelance/Contract- (Remote or NY/NJ)
We are Theorem, a global managed services company, helping the world’s leading brands; publishers and agencies succeed in the digital world. Our consultancy and delivery services provide fuel for our client’s digital transformation. We are seeking a talented freelance Pardot Consultant. This role is strategic and tactical, with the opportunity to impact some of the coolest brands across media, entertainment, retail, travel, and e-commerce, to name a few. We are an energizing and collaborative team, with beautiful offices in NJ full of free snacks, coffee, and fun.
This would be a 3 month assignment with consideration if there is mutual interest to become a permanent role.
The Opportunity:
- Lead client discovery and implementation including requirements analysis, solution definition, adoption, workflow development, and project manage Pardot implementations.
- Design, implement, monitor and optimize automated communication programs across web and email to meet marketing objectives. This includes real-time sales notifications, lead scoring configurations, event based triggers, nurture, on-boarding and engagement activities.
- Audit existing Pardot and cross-cloud setup against industry best practices and prepare audit reports and recommendations
- Build campaign workflows in Pardot and all associated assets such as data segments, landing pages, forms and third-party integrations.
- Measure and report on campaign performance against targets and ROI, using Pardot, Salesforce and Google Analytics. Required Skills
- Deep Expertise in Pardot
- Ability to act in a consultative role with strategy and implementation
- Experienced Marketing Automation Specialist in B2B and Pardot
- Experience in integrating Pardot with Salesforce
- B2B marketing analytics and best practices
- Ability to hand code HTML and CSS is a plus
- Experience with API will be a plus
- Willing to travel 15%
Travel Requirements : Must be willing to travel! Most of the travel would be to clients in New York City for meetings, but there may be scattered travel to other US locations. Travel is about 15%.
Travel is paid for per our company Travel policy.
Job Type: Contract
Salary: $75.00 to $110.00 /hour
Required travel:
Work Location: